Omni-Channel Engagement

Omnichannel marketing focuses on connecting all of the company's customer data in one place and providing a unified buying experience on shops, social, website, email, mobile, etc.

Customers today are expect a personalized buying experience. Targeted email marketing is one of the best way to provide personalized experience.

Email bounce is an automated communication sent from a service provider to inform the sender that his message cannot be successfully delivered to the intended recipient.

Radical changes in consumer benaviour and internet technologies are forcing businesses to consider new selling channels, with direct to consumer (D2C) on top of it.

This blog post will highlight seven of the most common SMS marketing mistakes and how to avoid them.